Iteon Robin Technology Named 2004 SESAMES Award Winner
Robin makes it possible to deploy new smart card based loyalty programs
without the need to update the terminals.
Levallois-Perret, France – November 2, 2004 –
The Cartes exhibition jury, made up of international experts in the smart
card market, presented Iteon with the 2004 SESAMES Innovation Award for
the Best Customer Loyalty Application. The SESAMES Awards reward the best
innovations in the smart card industry.
An important brake on mass deployment of smart card based loyalty programs
is the complexity of updating terminals. For each new application, it
is mandatory to download specific software to each terminal, which is
a costly not to say impossible process.
Thanks to Robin Technology, the smart card itself contains the application
software that will allow a terminal to work with it. Because the card
itself contains the software, it will work on any terminal. This removes
the problem of deploying applications on terminals.
Because the protocol is standardized, the same application software
on the card will work on any terminal, whatever its manufacturer, its
model and its software release without the need for any specific software.
Because the protocol is adaptative, it will work on devices as much different
as a point of sale terminal, an ATM, a computer or a personal reader.
Robin dynamically adapts the application to the characteristics of the
terminal it is working with.
Robin Technology works with existing cards and terminals.
"Being awarded a SESAMES Innovation Award among some 126 candidates
is a tremendous honor" said Jerome Ajdenbaum, Director at Iteon.
"Iteon now looks forward to sharing this innovation with the whole
industry and commits to working in partnership with card and terminal
manufacturers in order to allow them to provide innovating and highly
profitable products."
The development of Robin Technology has been made possible thanks to
the active support of the French Agency for Innovation (ANVAR)
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